Coach Business Plan

Why Every Coach Needs a Business Plan to Attract Six-Figure Income

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The Two Page Mini Business Plan

Live your dream business today! Create a Mini Business Plan and have MORE Income, more free time, and the business success you've been seeking!

Business Plan Guide, Sample Business Plans, Marketing Tools, e-course & more!

Hello, I am Suzanne Muusers. Coach to Entrepreneurs and Financial Advisors.

Purchase the Two Page Mini Business Plan™ for Professional Coaches today and discover how successful coaches achieve their financial goals using Suzanne's sample professional coach Business Plans

You'll learn:

  • How to create motivational GOALS
  • How to develop proven growth strategies
  • How to select marketing tactics to attract new clients
  • How to make your brand stand out

You need a written Business Plan in order to create the life you want

I've always been a big proponent of the Business Plan.  So it's no wonder that when I started coaching in 2004, one of the first things I did was create a business plan for my business coaching practice.  I still have that first business plan and I often wonder if I would have had the success I now enjoy without writing that first plan.

I mix and mingle with a community of coaches through meetings sponsored by the Phoenix chapter of the International Coach Federation.  I see coaches come and go.  At first new coaches are typically enthused about the coaching profession and the impact the vocation is having on society.  In addition, new coaches are excited at the potential of making a six-figure income from their own coaching practice.  At successive meetings I usually learn that the income isn't coming as quickly as they would like.  "Put out a shingle and open for business" has not worked to bring six-figure income to these new coaches.

So let's explore the reasons why business coaches and life coaches don't make more money and why they need a business plan. Then I'll show you an easy way to create your own Business Plan.

Attract the income you want by thinking like an entrepreneur

Many new coaches have never had their own business before becoming a coach. If business coaches ever expect to become successful entrepreneurs, they will have to treat their companies like a business and learn to think like an entrepreneur.  I don't see enough coaches doing this.  This is your business folks. Put the appropriate structure in place so that you appear as a professional business owner.  Invest in your business and get yourself a professional brand. Set up your own accounting software.  Accept credit cards in your coaching practice.  Create a schedule for your business and get organized. You will attract the income you want by respecting your business and creating the right structure with a business plan. 

Create a Vision of your ideal practice

Vision is an image of the ideal organization as you would like it to be five to ten years in the future.  Creating this vision helps you move towards having your ideal practice because it challenges you to imagine the perfect model for your life.  If your Vision is simply your life as it exists now, you will not attract the life you want.  If your business plan Vision states that you have six-figure income, you will appear on T.V. talk shows, have a radio show, and feature products on QVC; you will be motivated to eventually achieve this end result.  

Develop a marketing system through your business plan

Creating a business plan forces you to think through goals and strategies that will create a marketing system for your coaching practice.  What marketing tactics will you create that will bring clients straight to your front door?  What profitable niche will you target? What materials will you create to attract clients who are looking to solve specific problems in their business?   How will you reach out to prospects and clients on a regular basis? If you plan to create E-Courses, collaborate and hold joint workshops, compile videos for YouTube, and the like, you will be moving forward continuously rather than remaining stagnant with few clients.

Earn the fees you deserve by planning for it

Eighty percent of coaches are women who often have difficulty asking for the fees they deserve.  They stumble and mumble when asked what they charge.  How can coaches possibly earn six-figure income if they are only charging a few hundred dollars a month?  You'd have to have forty clients to earn six-figure income if this were the case.  Create goals for income, marketing tactics, and improving your expertise and you will increase your income annually.  If you don't have goals for income, guess what? You won't progress and you'll lose interest.  You'll never treat your practice like a business that has the potential to produce six-figure income.

The sad fact is that 70% of life coaches make less than $30,000 annually.

Become a professional business owner by writing a business plan that will create the coaching practice you have always dreamed of.  Don't keep wishing for something that won't happen on its own without planning and strategizing. Let me help you with a system I've created!

The written word

The way to make success happen is to plan it!

Write it all out on paper using the Two Page Mini Business Plan for Professional Coaches.  You'll find that creating a structure for your finalized plan will help you sort out what you really want out of not only your business, but your life too.

This is what you get with the Two Page Mini Business Plan:

1. Two-Page Mini Business Plan™, PDF Template – For brainstorming and hand-written notations

2. Two-Page Mini Business Plan™, Word Template – To create your final Digital Business Plan for saving and printing as needed

3. Seventeen Page Instruction E-Book - The Six Step Guide to Writing a Business Plan That will bring you the income and free time you've been seeking!

Here are the Bonuses you get for ordering today:

Sample Business Plans with Goals:

BONUS - 2 sample Coach Business Plans

BONUS - Sample - Business Coach Business Plan

BONUS - Sample - Life Coach Business Plan

BONUS - The Success Book Daily Action Planner – How to focus on your goals

BONUS - Marketing Activities Idea Bank - loaded with marketing ideas to build your business

BONUS - Marketing Calendar Spreadsheet - enter all your marketing tactics into the color-coded excel calendar to plan your activities efficiently

BONUS - Marketing Return On Investment Spreadsheet - measure your marketing results to determine what you should do more of and what you should let go

Important BONUS!! Custom emailed E-Course for Professional Coaches - Written for professional coaches by Suzanne Muusers, a successful coach, this ecourse is all about how to build a profitable, branded coaching business. This six day automated E-Course is emailed directly to you and will give you tips, tools, strategies, and unique ideas only a Coach could use to write a Business Plan of true value.

What Buyers Say

"This program is a great tool to help you get clear about where you are going with your business in the overall sense AND in the day-to-day. By focusing on my plan, I am able to take the right steps in the right direction to build my business into what I want it to be. It helps me avoid wasted steps in the wrong direction. It's such an incredibly affordable tool, that is gold to the small business owner!"

Donna Schilder MCC

Executive Coach

WHY was this program created?

I have been coaching successful advisors since 2004. I found that my clients were reluctant to complete the typical thirty-plus page business plan, so I developed this two page Business Plan program with sample business plans. Coaches can quickly pinpoint the strategies and activities needed to grow their practice. This program contains everything I have learned from coaching successful entrepreneurs and advisors for many years.

What does this program cost?

Regular Price $199.95

Introductory Price

$59.99 (US Dollars)

30-Day Money Back Guarantee
Immediate Download

Sample Business Plans • Tax Deductible
6-Day E-Course • Fill-in-the-blank Template

If you hired me for six months to work on designing a winning business and marketing plan you would spend over $3000.00. By purchasing this program, you are learning in a week what it took me years and years to discover. You will cut years off your learning curve with the sample plans provided.


Contact Us

My Personal Guarantee!

If you're not completely satisfied with my program after completing the plan and using the tools — I'll return your money!

I'm 100% confident that my package will be the absolute best, most complete and most useful system to create a plan that gets results.

More than that, I'm confident that if you employ all the techniques and resources I share with you, you'll gain a noticeable amount of new business over the next year and beyond.

So if the system isn't everything you were expecting, and all my tips and resources don't produce the results you were looking for, just ask me for a refund within three months of your purchase.

No reason needed. No questions asked.

Bonus Reason to purchase today! You are purchasing this program to improve your business, therefore your purchase is 100% tax deductible. That makes this an even better deal -- you really can't lose!

Other Business Plan Articles:

Suzanne Muusers

Business Coach
Prosperity Coaching LLC

Suzanne Muusers

About the Author:

Suzanne Muusers is an ICF-Member Business Coach who has worked with hundreds of successful clients including independent financial advisors, investment executives, and finance career professionals since 2004. She helps clients develop their Value Proposition, Ideal Client Profile, and Branding Approach so that their marketing message appeals to affluent clients

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